The Best of Both Worlds: Why Print + Digital Advertising Work Better Together

Print advertising provides credibility and a lasting presence in the community, while digital ads offer instant engagement and action. When combined, they create a powerful strategy that keeps your brand in front of the right people.
Meet Your Community Where They Are
Your neighbors aren’t just in one place—they’re reading Greet, attending local events, and staying connected online. To truly reach them, your business needs to be visible across multiple platforms. Print advertising provides credibility and a lasting presence in the community, while digital ads offer instant engagement and action. When combined, they create a powerful strategy that keeps your brand in front of the right people—wherever they are.
Build Stronger Brand Recognition
Think of the strongest community partnerships—they aren’t built overnight, but through repeated, meaningful connections. The same goes for brand awareness. Print advertising in Greet offers a trusted, high-quality presence that resonates with engaged community members, while digital ensures continued visibility with interactive content. Together, they reinforce your brand, making it more familiar and top of mind for local consumers.
Expand Your Reach with Multichannel Marketing
Data proves that businesses using multiple marketing channels see significantly higher engagement—single-channel campaigns average a 5.4% engagement rate, while those using three or more channels see rates as high as 18.96% (marketing.com). That’s why Greet’s print advertising becomes even more effective when paired with a digital strategy, giving businesses multiple opportunities to connect with the community.
Consistency Builds Trust
Residents trust the stories and businesses featured in Greet because they reflect the people and values of their community. Print ads provide a tangible, respected presence, while digital reinforces those same messages through videos, social media, and online campaigns. When your brand remains consistent across platforms, it strengthens credibility and deepens consumer trust.
Measurable Impact
Digital advertising provides real-time data on engagement, while print ads can be tracked through tools like QR codes and unique URLs. By combining the two, businesses can measure how print placements in Greet drive online engagement, ensuring smarter marketing decisions and stronger ROI.
Stronger Together
Successful brands know that meeting consumers where they are—both online and offline—is key. By combining Greet’s trusted print presence with our in-house digital marketing strategies, businesses can maximize exposure, strengthen community connections, and drive real engagement.
Want to see how print + digital can work for your business? Get in touch with your local Greet Area Director today!