Lakewood Home Tour: A Historic Triumph in 2023
A Weekend of Unprecedented Turnout, Innovative Campaigns, and Record-Breaking Fundraising for East Dallas Public Schools
In its 47th year, the Lakewood Home Tour, held this past November, 2023, emerged as a triumph, setting new records and solidifying its status as one of Lakewood's premier events. Sponsored by Comerica Bank, the tour showcased six daytime homes, complemented by a bonus seventh Candlelight Tour-only home.
Breaking previous records, the tour witnessed an unprecedented surge in ticket sales, becoming the highest-attended event in the history of the Lakewood Early Childhood PTA (LECPTA) Home Tour, attracting nearly 3,000 attendees from as far as Louisiana and New Mexico.
A notable addition in 2023 was the Lakewood Love Campaign, introducing a local discount card offered by collaborating businesses, echoing the success of Partner's Card. Lakewood Love tumblers, available at each tour home, provided a lasting way for the community to express their affection for Lakewood.
Stephanie Bowen Wright, Vice President of the 2023 Home Tour, attributed this success to a robust social media strategy, media partnerships, and collaborations with local businesses.
"We are incredibly proud of the growth we achieved this year through our robust social media strategy, strategic media partnerships, and collaborations with local businesses," said Stephanie Bowen Wright, Vice President of the 2023 Home Tour. "These efforts have been instrumental in highlighting the unique charm and character of Lakewood to a broader community."
Genniva Bruce, Chair of the 2023 Home Tour, expressed gratitude to the volunteers whose dedication resulted in record-breaking funds raised for East Dallas Public Schools.
The tour’s sponsors, including Comerica Bank, David Bush Realtors, and others, played a crucial role in ensuring the event's success. Their support, alongside that of the Lakewood community, contributed to a memorable celebration and substantial funds raised for a noble cause. "The success of the Home Tour is a tribute to the dedication of over 350 volunteers who put in countless hours to make the event a memorable community celebration," said Genniva. "Their hard work and commitment resulted in record-breaking funds raised for East Dallas Public Schools, which is a significant achievement. We are grateful to the Lakewood community for their support through participation, sponsorship and donations."
The Lakewood Home Tour has not only become a showcase of Lakewood's unique charm but also a testament to the community's spirit, volunteerism, and generosity. As the curtains closed on the 2023 edition, anticipation is already building for the next, promising even greater achievements and community engagement.
***SIDE BAR***
Thank You To the 2023 Home Tour Sponsors:
- Comerica Bank
- David Bush Realtors
- Farris McMahon Group
- The Heather Guild Group
- Homebridge Financial Services
- JacksonSells Team
- Joe Atkins Realty
- Kate Walters Real Estate
- Lawyers Title
- The Nancy Johnson Group
- Republic Title Lakewood
- Skylar Champion Group
- Gianna Martinez Group
- Commonwealth Title (Preston Center)
- Sewell Automotive
- First Horizon Bank
- Land Patterns
- Madre Prosecco
- Jim Scott & Sons
- The Gargrave Group
- Sidley
- Erin Cluley Gallery
- New Leaf Custom Homes
- Design Shop
- Pickering House Interiors
- Maestro Studios
- Neat Method
- Operation Organization